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Will OTAs Become Less Powerful or More Relevant in a Post COVID-19 World?
-By: Trevor Stuart-Hill May 19, 2020 There is no doubt that “shocks” to our industry bring about significant changes, and…
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Rate Parity is Dead! What’s next for Hoteliers?
-Trevor Stuart-Hill, ISHC President, Revenue Matters April 13, 2019 OK, if rate parity isn’t completely dead, it is certainly on…
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What’s the ideal mix of OTA business for your property?
-Experts explain an EBITDA impact model that looks at changes in OTA and non-OTA production. The groundswell of support for…