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Rate Parity is Dead! What’s next for Hoteliers?
-Trevor Stuart-Hill, ISHC President, Revenue Matters April 13, 2019 OK, if rate parity isn’t completely dead, it is certainly on…
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Why is rate parity so hard for independent properties?
-Trevor Stuart-Hill, ISHC President, Revenue Matters July 31, 2018 I have often been frustrated seeing parity notices coming in from…
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Distribution Strategies – Emerging Challenges for Revenue Managers
-Smart operators recognize that that the role of revenue management is critical to overall financial results, not just top-line performance.…
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5 Ways to Entice Travelers to Book Direct
-As we all know, Expedia, Priceline, Hotwire and other online travel agencies (OTAs) are extremely valuable resources for keeping rooms…