Once a “nice-to-have,” the role of revenue management for any property is now mandatory. It is at the epicenter of hospitality operations: Practitioners directly impact top-line performance – and the great ones strongly influence profit. Sure, foundational skills related to the profession of revenue management are important – but those skills can be taught. I
Revenue Matters was pleased to facilitate a discussion on alternative metrics for the hospitality industry at the recent HSMAI ROC Americas conference. HSMAI presents 9 videos from select sessions at our 2018 Revenue Optimization Conference (ROC) Americas. These videos are available for viewing free for HSMAI members and $59 for non-members. This
Trevor Stuart-Hill, ISHC President, Revenue Matters July 31, 2018 I have often been frustrated seeing parity notices coming in from OTA’s and other online distributors. In our practice, we support all sorts of properties and I began to notice a common theme; it is the independent properties that seem to be struggling to achieve and
Experts explain an EBITDA impact model that looks at changes in OTA and non-OTA production. The groundswell of support for “book direct” initiatives is squarely aimed at reducing reliance on online-travel-agency production. Blindly following a course of action to simply reduce OTA transaction mix by an arbitrary percentage may not yield the best financial results.