Trevor’s Two-Minute Tips: Forecasting
-Trevor Stuart-Hill shares another Two-Minute Tip, focusing on forecasting in this video. Think about segmentation, group blocks, and your market mix to make changes to your forecasting or budget period.
The Recovery Equation: Travel and Tourism in the Post Pandemic Era
-As with any crisis or “shock” to the hospitality and tourism industry, there is always a period of recovery followed by stabilization. Each shock has its own set of factors that caused the disruption in the first place and therefore the recovery period can vary dramatically by region, market and even by service provider within a market. That said, in the…
American mindset driving demand in rural hotels
-By William Perry When hotels started reopening in early summer after being closed for several months due to COVID-19, many rural properties noticed an immediate uptick in bookings. As the summer continued, these hotels were able to implement longer-term stay restrictions with the ability to continuously increase rates due to strong demand. In fact, at least two of the properties…
