Should We be Concerned About ADR?
-Projections for 2017 and beyond by STR, CBRE and PKF all call for anemic occupancy growth at best, notwithstanding record occupancy levels for the U.S. hospitality industry.…
Evolving expectations for revenue managers
-There is no one right way to be a revenue management practitioner, and the trick is to find what approach fits best. Attracting and retaining top revenue…
Emerging Pricing Trends in Hospitality
-Pricing for any type of product or service, let alone lodging, is nothing new. Any “Marketing 101” textbook will tell you that Price along with Product, Place…
ADR, not occupancy, drives RevPAR, study finds
-A 10-year study of 4,000 hotels in Europe found price positioning is a better indicator of RevPAR than is occupancy. By Keith Loria HNN contributor GLOBAL REPORT—Price…
