Hotel vs. OTA Parity Agreements: Does It Have to be a Battle?
-If a love-hate relationship exists in the hospitality industry, it’s between hotels and online travel agencies (OTAs) such as Expedia, Orbitz and Priceline, among many others. On…
Distribution Strategies – Emerging Challenges for Revenue Managers
-Smart operators recognize that that the role of revenue management is critical to overall financial results, not just top-line performance. In addition to being responsible for the…
5 Ways to Entice Travelers to Book Direct
-As we all know, Expedia, Priceline, Hotwire and other online travel agencies (OTAs) are extremely valuable resources for keeping rooms filled. But how do hotel operators keep…
Internet Marketing Made Simple
-What you don’t know can hurt you. This is especially true for revenue managers trying to navigate the fast-paced world of Internet marketing. Here’s a guide. Knowledge…
